The five most profitable business models on the Internet

Advertising has become a source of funding. The companies need to advertise and reach as many people as possible.

The advent of the Internet on society was a change both in lifestyle and consumption habits. In the field of economy, this tool has helped develop new business models that would not be possible to carry them out without the existence of the web: 'drop-shipping', 'e-commerce', startups, etc.

Find an idea that generates great value and easy to use customers and establish a project in which the increase in sales does not translate into higher costs, are some factors to consider before taking out , as  expert in network marketing, and points out in his blog 'Business Time'

If you're looking to get money, here we offer five ways to do it.

1. AFFILIATE MARKETING

If you have a blog or a website and do not know how to give profitability, industry members can be a profitable business. As its name suggests, this activity is logged in a virtual portal that offers this service 'Clickbank', among others.

Once enrolled in one of these pages, your task is focused on selecting the item you want to advertise and for each sale has been achieved from your site you take a commission.

Since its creation in 1996 by Jeff Bezos, founder of Amazon, the industry has developed members and now there are variants of it as 'cash back' databases co-registration or affiliate networks .

2. SALE ONLINE COURSE AND 'E-BOOKS'

Despite the offer of online courses and e-books are fairly exploited, is an activity that brings great benefits. The trader should only advertise on a site online training courses and promote the sale of books.

Such sales are characterized by being highly reproducible, ie, once developed the product can be used by many customers, so although the initial investment can be costly, if business is good it can get quite profitability.

3. DROP SHIPPING

This business model is the creation of an online store that allows purchase directly through the network. That is, the seller put on the web a specific type of product intended for sale being a mediator between the client and the wholesaler, bringing the price of products with the elimination of intermediaries becomes cheaper.

The main advantage that the 'drop shipping' compared to other forms of traditional commerce is less financial risk by not having to have a physical store. DIY products, cosmetics and office equipment are some of the possibilities that trade, among others.

If this activity you find interesting, 'Salehoo' or 'Wholesale-contacts' are two of the main directory of professionals 'drop-shipping' in Spain.

In them you will find all the information you need.

4. BUSINESS ADVERTISING

Advertising has become a source of funding. The companies need to advertise and reach as many people as possible.

So if you have a blog or a website that has many visitors, placing advertisements in them can be a very profitable option. The only requirement is necessary for it to have a wide spread in networks.

5. SALE OF SPECIALIZED SOFTWARE

If you have knowledge about computers and programming, this may be your business. The development of specialized software applications in a service, (accounting software, data protection services for companies, etc.) can become quite defendant.

The difficulty of selling specialized software is its scalability. That is, the goal is to create a need, technologically produce the product and get the trust of the first customers. Once this is achieved, the business is assured.

Falcondo UCE yields to manage their Educational School Bonao

Through an agreement with the mining company Falconbridge Dominicana (Falcondo), the Universidad Central del Este (UCE) expand their teaching to the city of Bonao.

The multinational informed through a statement that the ECU will manage Bonao Educational Center (CEB), "a school with high standards of quality mining company established over 44 years ago."

According to the document signed by David Soares, President of Falconbridge, and Jose Hazim Torres, president of the UCE, the agreements will be implemented through the school Leadership Academy (AL-UCE).

"The alliance with the UCE is the key to give continuity to a quality education, with knowledge sharing, learning and resources to support efforts towards improving learning achievement," Soares said.

He also expressed the commitment of Falcondo with the transition process and monitoring to ensure the quality of teaching in the CEB, "which is a legacy of our mining company, society Bonao and the entire faculty and staff are immensely proud ".

Par Torres agreement represents the beginning of a harmonious, respectful and effective relationship between the Educational Center UCE Bonao and the purpose of work in the service of education at all levels and modalities.

"Insert ourselves in the community of Bonao through CEB allows us to expand our bilingual school with an institution of a long history of success that has provided excellent training to residents of these areas", stated the president of the UCE.

Janam Ustav of Khalsa Panth

India is the largest democracy and one of the powerful emerging nations of the world in this century. This country is also known as abode of spirituality. According to world renowned philosopher and ex-president of Indian Republic Dr. Radha Krishanan, 'India is museum of faiths." 

 The genesis and growth of Sikh political culture is one of the most stirring and striking chapters of evolution of mankind. Sikhism is one of the most unique modern religions. Ten Gurus nurtured it. Its teachings are enshrined in the eternal Guru 'Guru Granth Sahib' abbreviated as GSS. Sikhism praches fatherhood of God and Brotherhood of man. The teachings of Gurus led to the realization of democracy.

 The transformation of Sikhs into Singhs was due to many factors. The Sikh faith was facing on slaught of an alien and tyrannical rule.

 Guru Gobind Singh the 10th Guru was a great psychologist and felt the pulse of his time. He wanted to instill courage in the people to fight against political despotism and atrocities. The saint soldier Guru wanted that by bapatising Amrit, he would make one Sikh fight against "Sawa Lakh". His creation of Khalsa was to possess the moral ideals and prepared to defend the basic social religious, political and human rights even at the cost of their lives.

 For the Baisakhi in 30 March, 1699, the Guru Govind Rai issued a General invitation to the Sikhs throughout the country with unshorn hair. Thirty three thousand Sikhs came to participate in the Baisakhi in response to their loving Guru clarion call. On the fine morning of the mainday, after chanting hymns concluded, the Guru appeared on the dias with an unsheathed sword shining in his hand and asked the audience, "My lovely one! My Sword is thirsty. It needs the blood of a sikh to quench its thirst. Is there anyone in the audience who is willing to offer his head?' The audience kept mum. Is there anyone who is willing to present his head to satisfy my sword? The Guru repeated. The audience became more uneasy. I understand that there is none in this audience who is willing to sacrifice his life for his living Guru". This was a third call. A humble sikh called Daya Ram, a Khatri from Lahore in the north of thirty years age, got up and offered his head smilingly. Guru held him and took him in the nearby tent pitched adjustment to the dias. A moment later, Guru came with his sword dripping with blood." I want another head?" shouted the Guru. There was panic in the audience. They doubted that the Guru was insane. Before reparation of Guru's call another sikh got up. A Jat from Delhi and placed him at the disposal of his master. He pulled him into the tent·in strange frenzy, subsequently third, fourth and fifth. Third was Mohkam Chand a sikh from far off Dwarika in Gujrat in the west land fourth Himmat Chand of Jagannathpuri in Orissa in the east and fifth was Sahib Chand of Bider (Karnataka in the south). The gathering was in dilemma. After sometime, the remaining audience saw that the five faithful Sikhs emerged one after another bold, radiant and beaming like stars came from Heaven! They were followed by the Guru glowing with a new confidence. The audience turned into joy. They said, "The Guru is great!" "Long live the Guru!" glory to the Guru, shouting such slogan. Guru Gobind Singh said, "Those who know how to die, only they win!'

 All the five Sikhs had unique dress with a new spirit of life. The Guru then brought steel vessel and poured water. Five Sikhs asked to recite the sacred scriptures turn by turn and Guru stirred the water with a double-edged dagger called Khanda. Mata Sahib Devan came with sugar candy and poured into the water of vessel (Khanda-batta). It was marrying valour with compassion. This turned the Sikhs into heroes and sugar-candy fostered them the milk of human kindness. When recitation was over, Amrit (nectar) was ready and all the five faithful clad into blue robes of angels Guru blessed them with nectar. The five pyaras (beloved) were bapatised. Then Guru Govind Rai stood before them with his hands folded and prayed for the bapatize him. 

 Thus Guru turned himself into disciple. The moment he had submitted and sipped nectar he changed from Gobind Rai to Gobind Singh. At least about thirty thousand disciples were baptized and turned Sikh into Singhs . SINGH means LION and KAUR means LIONESS. The five piaras (five beloved) as holistic, they came from five different regions and caste of the Indian sub-continent. The Guru dismantled caste hierarchy and integrated under new way of life. A new order of the Khalsa was found. This was the need of the hour. The order of saint-soldier found who could fight the forces of evil, exploitation of the poor and down-trodden and communal hatred in Indian society. A unique preamble was given to the Sikhs. All Sikhs are equal. There is no high or low caste. Khalsa believed in one be God and brotherhood of man. The Khalsa must help the needy and protect the poor irrespective of caste, creed colour or gender. Follower of prescribed way of live. The Guru is the Khalsa and the Khalsa is the Guru. Thus a dynamics of Khalsa panth was created. It was part of this vision of the futuristic society based on justice. The Khalsa was to function as society with its political and religious organizations enjoying absolute sovereignty as collective subordinate only to God. 

 Guru Govind Singh gave Sikhism a democratize orientation of the most modern form. The tenth master preached the principle of equality of men and women, and equality of caste. Gurumata was the concept of popular sovereignty and advocated the service of humanity. With a calm resolve he had brought about as miraculous transformation of the spirit of people infusing in them a self belief and spirit with which could fight oppression and tyranny. He inspired the Khalsa path a faith in them selves. He roused a feeling of nationism in the people. The main motto of the Khalsa Panth is trust in God and do the right.

 On this 1st day of Vaisakh Guru Gobind Singh a true nation builder gave the massage of liberty, equality and fraternity to mankind. His political philosophy has to be understood in our times. And let I never be forgotten that the achievement of the people who formed less than two percent of the population of the country have made eight six percent of sacrifices for the sake of independence a people who numbered less than two in on hundred molded the destinies of our vast sub continent.

Storm of cold and snow in Spain

Temporary cooling in Spain leaves 40 thousand students without lessons in Catalonia

Nearly 40,000 students from some 120 schools were canceled Friday classes in Catalonia due to the storm of cold and snow that has shaken this region of northeastern Spain, said the Interior counseling Catalan autonomous government. Most schools that suspended its activity is found in Girona, where a total of 61 closed, the report said. Some schools closed because of damage to the heating and not by the wave of snow and cold, said at a press conference the Minister of Interior Catalan , Felip Puig. Puig noted that some schools closed by decision of the mayor, although the regional authorities had decided yesterday that schools would open in Barcelona, where classes were suspended yesterday. The Catalan government also decided to halt the intercity bus transportation to avoid accidents due to ice sheets. The day before, a bus with 18 students had suffered an accident that caused no injuries. According to the Catalan Traffic Service, snow and cold caused disturbances in the Catalan road network, where several roads had to be closed. Also, about 800 people in coastal areas suffered power cuts that were solved, said the power company Endesa. Since the beginning of the cold weather, the Red Cross has received about 4,000 people in Catalonia and mobilized more than 200 technicians and volunteers to assist people more vulnerable.

Large companies in Spain to recruit Erasmus

Seventeen major companies join the program 'Recruiting Erasmus'.

Today 92% of those registered are Spanish, mainly with engineering.

Connecting companies, teachers and young people to work in the international arena.

Seventeen major companies operating in Spain have joined a program called Erasmus Recruiting , aimed at recruiting students with international profile of Spanish universities, which was created four years ago by the human resources consulting PeopleMatters.

The program brings together businesses, teachers and students the world able to work internationally. It is the only private program that has the support of 60 Spanish universities.

The program focuses on students who have lived an international experience , and currently has a database consisting of 20,000 students who have the "right profile" by participating companies.

In turn, the program distinguishes between four groups of participants : students who are beginning their experience outside, others who have returned after a year abroad (whether licensed or not), those who already have entered the labor market, and Finally, foreigners who come to Spain to study.

Most Spanish

Currently 92% of participants in Erasmus Recruiting is Spanish and the other 8% of the rest of Europe and Latin America mainly. Some multinational companies in the program have a "high interest" in these young people who can form in Spain and then work on other delegations of the company in the world.

For such studies include engineering (32%), Business Administration (26%), Information Sciences (8%), social sciences (7%), Humanities (6%), Law (6%) and Experimental Sciences (6%).

The companies participating in the program are: Abbott, Banesto, BBVA, CLH, Gas Natural Group, Heineken, Iberia, Ikea, Inditex, Janssen, Kellogg, Merck, Prosegur, Siemens, Tecnalia, USP Hospitals and Vodafone.

Creating a Fire type text in Photoshop

How to create a text type Fire in Photoshop

Hi everyone in this first tutorial will teach you how to create a fire text in photoshop style, this program is very difficult but not impossible to use just enough enthusiasm to have a good to learn to create anything they can think in this program is very fun to be creating images , text or other creations we desire.

The first thing to do is go into photoshop Go to  File-New  and I see a window where we must enter the name of the file for example: fire type, below where it says 1200 pixels wide and we will give you 1024 pixels height. In Here you enter the width and height of my monitor if you need to enter your monitor. Then where it says we leave resolution of 72 pixels / inch is the most recommended because it will have a higher resolution when saving the document. In RGB mode to leave it as it is better visualize the image .

Well it's time to start with the fun, after having entered the data style start by the fire.

1: We leave the colored black as black as the front will highlight more clearly the working document.

2: Then we go to the text tool to enter text such as: TEXT TYPE FIRE, by clicking the Text tool will appear right next to a layer where the text will be named after you change the font, size and center the text. Then we click the text layer right and we will rasterize text. In case you did not have that option we're going to  Menu-Rasterize layer context.

3: Then we are at the text layer and drag the layer to the icons below to duplicate the layer.

Then copy and hide the layer we put ourselves back into the original and press Ctrl + E to merge the text layer with the background.

4: After we go to  Image-Rotate Canvas-90-ac . And the text will change to vertical

We will begin to give effect to the text we're going to  Filter-Stylize-Wind , we see a window where the wind will tell you either to the left and give ok. And we see that start to change the text but the wind effect applied four times then we will go back to filter but in tests we have selected case we will see wind, the first in the list and apply it four times and remain as in the image .

4: After having applied the wind we'll go back to  Filter-Blur-Gaussian  and we see a window in this case we will give you 2 pixels. Then we will not go to  Image-Rotate Canvas-90-ACD  and see that we again put the text as it was.

We go to  Filter-Blend , and opens a window where you choose Turbulence. In brush size we can enter a larger size from 50 to 60% to simulate the flames and to simulate melting points in flames we can enter a 36 or less to create a good effect.

Just as in the image.

5: Now you will let us colored  Imagen-Ajustes-Tono/saturación  box and select the color that is in the lower right. Then entered in tone and saturation to 40 100 and we will see that and we are creating the color you want and give OK.

6: Then we are at where we are working layer which is joined to the bottom and drag the icon down like we did with the text layer and duplicate the layer.

Then we are located in the copy layer and go to  Imagen-Ajustes-Tono/saturación  but now he only admitted to select colors and give tone -20 OK.

Then we go to the fusion of the layers and we superimpose

7: Then We will make visible the text copy layer by clicking on the eye and give you right click  options  fusion  and opens a window and add a gradient overlay option we choose the gradient and see that we change the text, we give Gradient and click opens a window where we have many colors we are at the color palette foreground and we put a black and brown the other side a clear and we ok.Y where it says scale it run till the end to have a good contrast. As shown in the picture.

8: Now we go to   Layers-Flatten Image  and you will see that we unite all the layers.

After the image again drag the icon below and duplicate the layer.

Now create a reflection for our text more realistic fire.

We are located in the layer copy, but hide the original layer by clicking the eye, now if we put ourselves in the copy and go to the magic wand and select all the text and click on the keyboard  the key  Del  and see what we removes all color and only selected text.

We go to the  Select menu, deselect  and We will make visible the original layer.

Now we go to Edit -Transform-free and we create a box around the text in the box we put ourselves in the middle and drag it down and we validate. We will see that we have already been created our reflection.

9: Finally we will remove a bit of reflection to get more realism to the text, now we are at a 300 brush and eliminate the reflection, lowered the opacity to 31 and we have our text ready and fire type.

10: Now we can only save the image for this we go to  File-Save As  window appears and we give it a name and give you the option Format  JPEG  and we save.

It opens another window, but we like this and give OK. And we have our image ready 

Quality education for Medellin

Network is strengthened for quality education for Medellin 

Currently 35 educational institutions belonging to the Network of Educational Quality Management, coordinated and sponsored by the Ministry of Education of Medellin and Proantioquia. To join simply say "I love you!"

With this sentence, Myriam Montes Tamayo, Montessori school principal, who has been a leader of the Network, invites those public and private schools to be part of an interdisciplinary team of teachers, principals, teachers and principals, who for three 3 years work to generate proposals and strategies to strengthen the educational system of the city.

What is the purpose?

The policy explains it as a network in which "seeks to collect a series of experiences, products and analysis on key issues teachers do that help drive the process and quality of Medellin."

Who's up?

All official academic or private sector who wish to participate in City construction project.

How long does it take?

Three years of work.

What is the methodology of participation?

Once a school decides to become a member or Proantioquia should be addressed to the Secretary of Education and complete a registration form. Then, you define what you want to integrate node.

The network is divided into 3 nodes:

Systematization and Research Node, inside has 3 working groups. One is working routes education of students, one investigates the students' perception on teachers, and the third, he worked a research article that was done last year.

Training Node: seeks to identify the characteristics of good teachers and ask how they should be training policies for teachers in Medellin.

Node Disclosure: who is responsible for collecting the products of the other nodes and design strategies to socialize with the educational community.

The act of socialization experiences of the nodes of this year, held in the auditorium of Proantioquia attended Ana Lucia Hincapie, Deputy Secretary of Quality Education.

The official applauded clustering model has integrated education because the experiences of both official and private sector.

He stressed the methodological process of the nodes and the network capacity to manage knowledge and systematize it. He also suggested that the products and research are brought to the classroom by teachers to generate reflections from there.

He stressed that both the Ministry of Education as Proantioquia have been facilitators of this process of knowledge management, thus: "The applause is for you, master," concluded the Secretary.

Scientist creates a free website for learning languages

The Guatemalan Luis von Ahn, a professor in the School of Computer Science Carmegie Mellon University in Pittsburgh (USA) today launched a beta version of a free site for learning languages.

The new draft Von Ahn, who at 33 has been considered one of the 50 most influential people in the world of technology, is the web http://duolingo.com

The system assesses students by level and provides simple sentences to translate.

If the user does not know a word, the program reveals its meaning and hints for the student to remember the next time.

At the same time can see how they have translated the same sentence as other students from anywhere in the world and start learning the language dynamically. Once past a certain level, more complex sentences are introduced.

So far have begun with the Spanish and German, but later came the French, Italian and Chinese.

Von Ahn, a graduate in Computer Science in 2003 by Duke University (North Carolina) and PhD from Carnegie Mellon University in Pittsburgh (Pennsylvania) in 2005, was included in this year's top 10 New Faces of Ibero-American thought Foreign Policy magazine.

Its success lies in trying to develop programs using the human capacity to solve problems that computers are not yet able to solve.

It is especially known for Captcha and ReCaptcha program, a computer security application that uses distorted letters and numbers that the user has to type correctly in a section blank.

This application incorporates many websites to block automatically generated spam and network attacks, and that only humans are able to fill that space.

252000 students signed up to pay the PSU

The figure is lower by 10 thousand students on the process 2010. Meanwhile, more than 170 000 were awarded the scholarship Junaeb.

252 000 568 was the total number of students enrolled to pay the University Selection Test , according to the Department of Evaluation, Measurement and Educational Record, Demre.

The figure is lower than in the same regular period in 2010: 10 000 841 registered less. 

Of the total, 190 000 018 people belong to the promotion of the year  and 62 000 550 to past promotions.

The promotion of the year, 170 000 986 will use the grant from the National Board of Student Aid and Scholarships, which enable them to take the test for free: 71 000 258 correspond to municipal schools, 99 000 640 to subsidized private schools and 18 000 332 individuals paid.

Request of students and teachers

During the meeting held by secondary students and professors with the Minister of Education, presented the petition to the government must respond today.

Last week students and teachers met with Education Minister Felipe Bulnes, who delivered a petition together, including concerns of all sectors.

The minister promised to deliver a response to this document during the day today. Known then what are the main points of the request of students and teachers.

Constitutional Change

The state must guarantee a free education, Democratic and Quality organized and funded by the State at all levels. What is required is to appear explicitly in the Constitution that education is a fundamental right and public good.

School education

- Desmunicipalización education . It proposes creating a National System of Public Education under the Ministry of Education, with its own assets and responsible for the administration of public education.

- New funding system to ensure contributions basal to all establishments and not through budget support.

- The creation of a new law teaching career based on merit and experience, which considers stages of professional development.

- Regulation and control of the creation of new subsidized schools . It aims to stop the creation of these facilities until there is legal basis for regulating their existence.

- Free TNE , ensuring school transportation 365 days a year, especially for students regions.

- National Plan for reconstruction of facilities .

- own funding system for vocational education and polytechnic school level to ensure infrastructure in line with scientific and technical advances to make qualified and appropriate to the respective specialties.

- Democratization of school spaces for student participation , reformulating Decree No. 524 with respect to the Student Centers, strengthening the role of these and Secondary Student Federations legally recognized.

Contributions basal

That should benefit the public universities. Also requested an increase in direct fiscal (AFD) permanent and progressive universities in the Council of Rectors of Chilean Universities (Cruch).

New system of access to universities

In addition, it calls for a new national accreditation system for schools. Asked to ensure a more representative of the socioeconomic reality of the country in the enrollment of each institution, reducing the weight of the PSU in the admission process transparent and assess their relevance.

New System of Scholarships and Student Finance

Are asked to promote a comprehensive restructuring of the scholarship system to end the family debt.

Superintendent of Higher Education

Creating the superintendent shall have the power to oversee and enforce the law establishing the prohibition of profit in any institution of higher education.

Educational Rights of Indigenous Peoples

It asks among other things, increase the amount of the grant indigenous and intercultural create a state university.

Technical Training Centers and Institutes Professionals

New policies to improve technical training centers and professional institutes. If you order a state guarantee to ensure the education offered technical training centers and professional institutes in all regions, creating a national network of free technical education and quality.

universities reject government proposal

While the Confederation of Students of Chile, CONFECH, was to formally answer whether approved or rejected the government proposal on Friday, federations and college have clear picture that points to a refusal to be "inadequate and not respond to the demands of petition ".

This is the case of the University of Concepción . Its president, William Petersen, told La Tercera that "we reject the government's proposal because it emanated from an ideological agreement of this political class and does not respond to, for example, how the state will guarantee education as a right and only deepens on indebtedness. "

A similar view is the president of the Student Federation of the U. Católica de Valparaíso , Nataly Espinoza, who said that "we did an analysis of the proposal of the minister and the students considered it a setback because it allows profit. We see no structural change, on the contrary, privatization further education and perpetuating the debt, "demanded the leader.

While for the vice president of Utem , Cesar Urbina, document delivery with 21 points progress towards democratization, "there are bright lights aimed at further privatizing."

"There is dissatisfaction with the Federation about that (points) are few specific regard to our demands. It's more of the same, do not specify the amounts, for example, "he said. 

Discontent across the country. In the north, Arica, president of the Federation of U. Tarapacá , Macarena Godinez, told La Tercera that the document does not "guarantee to get free items or be an equitable system. No Psu rejected. We appreciate the initiative of the preparatory course but it's a band-aid solution, "he said. UTA students formally vote today in the afternoon.

A scenario that is repeated in the U. Playa Ancha that takes more than two months to take. "The first approaches are negative towards the government's proposal does not present anything poque back to what I already mentioned the former minister Lavin," said Anibal Olea.

In addition, during the course of the day the U. de Chile, U. Arturo Prat and Austral Bio Bio also decided to vote against the government proposal. With this scenario, add 11 campuses.

Good books from school to college

How to make a young student who can read a future avid reader as a teenager? How to listen to and what kind of reading the guide?

How to help a child to love reading in the school year where he started to enjoy the deciphering of the texts and to feel the need to know in his close entourage, both at school and family to share this joy with those new he likes ...

Analyze needs
The youth edition has become a must for caring parents to their children's intellectual awakening of new readers. The covers of the books have an essential attraction for the child or preteen and layout has to seduce the one who flips. So much for the novels of contemporary authors as for the classic look updated, over 20% of young readers buy a book on the good looks of the cover, even more than with the advice of a friend, not to mention the parental influence that it plays only for 11% of this purchase ...

What readings for what age?
Two criteria to be first in order to determine if these books are suitable for mature young readers:


reading level required
substantive remark made by the books.
The ideal course of reading, in parallel with school life, aims to read books at this pivotal age and go upmarket to ensure a gradual, based on:

"The 1001 children's books need to be read to grow" at the initiative of Julia Eccleshare , Editions Flammarion, a voluminous document of course, but full of sound references
"An ideal library - That read 5 to 11 years?" Anne-Laure Blanc , at Mare editions, which helps to support an informed choice, living and participatory.
Reading aloud is recommended to give substance to the story and give birth as per click, in the child's appetite for reading, in the opinion of Danielle Sallenave who recently published "Why do you write novels" .

Found in two publications for school listed above, for example, books Roal Dahl, Anne Fine for humor and investigations as well as historical novels, in short, a wide, jubilant.

What appeals to a younger audience?
Read in these terms, tips and caring support, enable a discovery of flexible and spontaneous personal connection that develops between a reader and book.

Read must be a first experience of life, a preparation that involves live, reflect a transposition in the text, common emotions: those of love, rejoice, be afraid ... doubt.

Universal themes always occupy an important place: the fantastic especially chivalrous like Tolkien's work, but also romance, anticipation, science fiction. In the age group of tweens: Serge Brussolo , Pierre Bordage, for France.

Reflections of Practitioners
How to get out of Harry Potter and Twilight by refusing any fatalism, putting aside the two pillars and reading standards, popular among young readers today?

The classics of French literature in the short-Classics Collection Folio, the short novels of Francis Place , the new AméricainTruman Capote, a mix of short texts illustrious literary memory of French or foreign, with those of authors contemporaries, arouse the desire to read.

Jean-Phillipe-Arrou Vignod who has taught and written extensively for Gallimard, do not hesitate to advise students to ignore the first 80 pages of Father Goriot and long descriptions, which can discourage.

His own books, intended for a young audience, funny and profound, are designed to foster the development of an inner world in which every young student matures.

Writer and educator author who also is a teacher, has designed many book reports available on the site, Gallimard Jeunesse, which are valuable job aids, including addressing the children's novels are very popular as very useful , both teachers and parents curious to effectively guide student learning.

"Share the love of words, books and stories" and repeat the child, the adolescent (...) "Be curious! Everything. Fascinated up for the construction of the pyramids, the birth of stars The lives of men in Calcutta, Zanzibar, past history as the present age, as far as the nearest. thy neighbor as overseas ... Read, listen, look. Learn without prejudice, or exclusive laziness. Let nothing from the incredible profusion of human activities, do either indifferent. "

Puzzle of Energy Independence

It is time to queries about our energy future. Oil and nuclear are the daily news, will they fizzle?

Globalization has gradually left its unmistakable imprint all sectors. Nations do more exuberant leeway and are faced with the relentless development of economic logic, fickle peoples' concerns, political instability and the weakening of global natural resources.

It is particularly located in the heart of the strategic sector that is the preeminent energy, mainly for oil and gas sectors, but also for renewable energy like wind and solar and nuclear energy naturally.

In this framework, defining a draft smart energy mix, combining welfare and sustainability, meeting economy and population, is an extremely delicate exercise requiring a quasi-divination.

Energy choices in a democracy
The French state, like most other governments, will have to pay it again, its primary energy mix is too dissonant, both to satisfy public opinion and to respect its international commitments. Only 5% of renewable energy, against 53% of fossil fuels (oil and gas) and 42% nuclear (78% of electricity production) can not in any way appropriate for a prosperous and healthy (source: INSEE ). So many questions to be addressed with accuracy and diplomacy, which has never been the preserve of French officials, who have predisposition to hear only the voice technocratic certainly useful, but terribly fallible. The recent example of the place of the moratorium on photovoltaic shows that public consultation, even if led by inspectors general well-meaning, remain paltry sham and infertile justified by the mere facade of propriety against professionals.

The future of nuclear energy
Of course, obliges news, nuclear power will be at the heart of the first questions. Should he or not to renew the existing fleet is a matter warranting serious discussion that the next presidential campaign might require, and if the answer should be affirmative, it would then determine how and how quickly achieve its development level in surrounding himself with all the appropriate safeguards. Finally, the thorny problem of processing and storage of radioactive waste should be treated with clarity and integrity.

The end of oil era
The oil and gas supplies, with their attendant difficulties growing faster output constraint of the era of fossil fuel use, must be serious-looking analysis to develop the tools of equilibrium between applied research and energy savings. Transport could well become a nightmare for decades, the conversion of parks not even started. Fortunately, the residential has received much more attention and technical regulations of the building are, in principle, the model for the industry.

The solar photovoltaic unwelcome, shark's prowl...
Issues explode into fireworks on renewable energy. The wind, which like nuclear is not unanimous, solar thermal and photovoltaic as geothermal sectors remain extremely marginal, despite the ups and downs of goodwill displayed followed by inexplicable turnovers justified by false arguments.

The questions around the energy mix expansion, diversification concerning both the singular involvement of lobbyists and energy companies in decision-making.

Desire Versus Need

Desire vs. Need: the difference between man and animal

Philosophy: can we consider that the man would wish that when the animal would need?

Can we consider that man is the desire that the animal is in need? In other words, the desire is it's own rights?

Need and desire: two opposing concepts
If the need arises as a necessary outcome of nature, requirement of social life, under a constraint of instinct, desire, it seems to be a desire, an instinct, a feeling. In addition, while the need is innate, fundamental and permanent, the desire is characterized by its ephemeral nature, its superfluity. Born of a cultural conditioning, it is of the order of the acquis.

However, can we oppose need and desire to rigidly and final?

Man as animal is required
In the 1940s, the American psychologist Abraham Maslow made a pyramid of needs, with five main levels: physiological needs come after the security needs, then those belonging and socialization which follow esteem needs and finally those of personal accomplishment.

This pyramid shows a ranking of the most basic needs at least necessary. In fact, it is only when the imperatives of survival met that man will address its social condition and his emotional situation.

The animal feels, of course, also physiological needs, safety and emotional needs.

The man, an animal desire conditioned by society
Desire, which can be tangible, sensory or physical, is widely exploited by advertising that each of us has submitted several thousand times a day. The purpose of advertising is to keep us in a state of permanent anxiety and dissatisfaction, its ideal target is frustrated or neurotic, ill at ease and struggling to find its place in society. The good candidate will try to compensate for the sense of lack and inadequacy he feels by taking refuge in materialism exacerbated, presented as a panacea to their problems.

You may remember this commercial for a laundry aired in fall 2010 and showed a young woman who lost her beloved because his laundry had tarnished the little top that he loved. Fortunately, thanks to its new detergent, such blunder never happen again and the good housewife was finally able to keep her new man to her. The message here clearly anxiety - in addition to being stupid - playing on fear and trauma carrying potential of the target.

In modern society, there is a blurring between the concepts of desire and need
The modern Western man, conditioned by its environment, is no longer able to distinguish desires of its needs. The omnipresent advertising, materialism and consumerism as well as ambient mode extremely volatile, in our mind transforms desire into need. For proof, just consider the common phrase "I need" used to say "I want". It is obvious that when one says "I need an I-Pad, it does not imply that it is a vital necessity.

Where does the desire?
The desires of modern man seems underpinned by instincts. Thus, conformity is justified by the herd instinct, the need to find its place in the pack. Why this fear of being isolated? By simple survival instinct, perhaps ...

Uncertainties
The lack of communication between man and the animal should it lead us to decide conclusively that the animal anthropomorphic and does not desire? Do not we see a dog choose his food and his manifest desire to be cuddled?

Other distinctions most relevant?
However, the animal appears more logical than the man because he is not subject to this incredible hormonal disorder that is the feeling of love and also irrational impulses and anti-constructive passions. In fact, no animal collects logs as some of us hoard piles of beer caps that are struggling to make the bike every day with a wooden leg and foam teeth!

Professional social networks

Dynamic, on the lookout for new, multilingual, etc.. Shape your online reputation by highlighting your skills through professional social networks.

Twitter, Facebook, MSN, etc.. Social networks are now integral parts of your life. In some "tweets" you get to know people around the world get back or simply connect with friends lost touch. But, you know networking? Like traditional social networks, professional social networks allow you to interact and share information on companies, industries and the trades. They are therefore a clever way to create and expand its address book. In addition, this sphere 2.0 Professional allows you to make a difference on the labor market. It increases, in fact, your visibility on the web while increasing your online reputation to help you land a job.

Build your virtual image
The canvas lists thousands of profiles. With you to play the card of the difference. Like a brand, highlight your personality, your qualities, your projects, etc.. The goal: to build a single virtual identity. A series of questions is needed to clearly define your goals and at the same time know you better. The image conveyed must be consistent with your personality and your values. Once done, then set the media on which you want to connect: blogs, business sites, social networks, articles, etc.. Choose your network, you can better target your future contacts.

List of professional sites:
viadeo.com is a general network.
linkedln.com is oriented towards international profiles.
xing.com is turned towards the German labor market.

Your profile, a real card
Your profile is a "window" of yourself. In a nutshell, recruiters identify your career, your ambitions and if you fit the position sought. A more detailed paper resume, he articulates from your past experiences a true professional project. This page also highlights your interests. Several essential points must be on your profile:

the position you now occupy,
your previous work experiences,
your skills,
your extra-professional activities: hobbies, ambitions, projects,
links to your projects, articles, blogs, website,
your actions: volunteering, charity work, etc..
Also, think carefully about the keywords used. Companies must be able to easily find on the web. In seconds, your profile will appear on Google pages corresponding to it. Example: product manager cosmetics, English, International.

Note, view profiles and invite members to see your page are two free transactions. However, apply to get in touch with members who are not part of your circle of friends, knowing the identity of individuals who visited your page, two things are paying.


Boost your online reputation
Dynamics, listening to others and reagent are the main qualities to highlight. Professional sites offer, in fact, the ability to provide advice to users and receive recommendations. Tools in hand, you glean contacts, participate in discussion groups on specific topics (hubs), maintain your relationships with other members, update your profile, etc.. These steps require time and patience without being paid in the end. Therefore, do not give other media job search. Only 2% of recruitments take place on social networks today.

Note, there is no need to register on multiple networks. Focus primarily on a network, which is consistent with your business goals.

Controlling the flow of information
Controlling the flow of information means to manage your contacts and your image.

Manage your contacts
Colleagues, suppliers, customers, etc.. your first "friends" are part of your entourage. Leading to another, their relations also become yours. You weave, and a network of increasingly broad. More than just contacts, they advise you, you share their tips and help you boost your career or find a new job. A real relationship of trust is therefore essential. The danger: let invade. To avoid this, you have the right to refuse contacts, appointments and even a job.

Manage your virtual image
Every word, critical or embarrassing picture posted on your personal page can play against you with recruiters and break at the same time, your e-reputation. They reach it, in fact, easily to your account. Often self-feed a page on major social networks. Moreover, nothing can be erased or hard on the net. The management of human resources collection, thereby, via the Internet a wealth of information about you without moving. So, beware of inconsistencies between the various information posted on the web and the ones you sent to the company. Only solution: lock access to certain pages of your "characters".

Marketing easy or difficult

We all have choices in our life and I remember saying that a few years ago -. "Experiences should be difficult to learn" I remember the look I got from a person who had gone through a life experience that I and "knew" was being, for lack of a better word, a martyr. However, I was "everything is" at the time and created enough of me, that if something is worth learning, and well worth doing so, it must be difficult.

False ! When I started my business, marketing was difficult .

It was difficult because I was saying it was hard. Even that is hard to say, "I was not a seller. I just want to do the best I can do, and where are the potential customers for me." I was my own team of animators, " Marketing is not hard "a yy again. The fact is that nothing is difficult if you believe it. For many people who say that everything is difficult, and nothing is easy if you believe. Now, how to do something easy?

1. First - that he (or they) your partner and not give up the fight! Let me give a personal example. I remember when I first arrived with a new style of marketing approach, people did not understand, and of course, did not support it.

What I realized was that people really were doing a favor. I knew, deep inside me, and something that fueled the fire within me. I began to really appreciate your help negative almost to the point of asking more of ... but I did not. Because people became my allies, now I have a business to help others find their domestic market.

Task

Write an example of negative marketing and what you're struggling to turn it into something positive.

2. Keep it simple "The marketing is" simple "and let people know, what you do. How many times have you thought, I needed some big marketing plan designed to make successful connections? Of course, the next step after that is when you I thought I needed a plan developed with the tracks and marketing? To put it simply, think about what you enjoy doing.

I like to bring to entrepreneurs brainstorm , both in person and by teleconference. They really get a lot of potential customers. It is "simply" making a band together in a format that I like and as a facilitator, all participants know what they do because I talk about my business. Write what you enjoy doing and meet with potential customers.

Then create a format to benefit their business and introduce yourself.

3. Write from the heart - Tell a story of an experience . As articles on the internet or in print that is one of the best ways to get in front of people. Guess what I heard? "Nobody wants to read something of mine and I'm not a good writer." (So ​​they say). My response to "Nobody wants to read something of mine is that I do not underestimate. So many of us take for granted our talents or even look at them as talents.

I bet if you searched. On the Internet is something for sale as a product or service you comes naturally and you can do better. If you think you're not a good writer, just tell a story and write from the heart. There is nothing better than that. Marketing can be very simple and basic if you let it be.

You can make it difficult, or it can be seen for what it is - other giving, what they do through a basic and simple method.

Public Education

Public education is necessary for children. These schools are supported by taxes people.Public education is the education needed for children, as required by the laws of government - national, regional or local - and the financial support of civil aviation through taxes. 

Public education is often provided basic education, K-12 education, primary and secondary education. Most of the time, public education is not always to post-secondary education, training or universities, colleges or technical institutes.  ( Online Degrees )

Education System
Public education in the United States is usually controlled by individual states. These were, in turn, delegate the task of daily operations for school districts to work locally. Local elected school boards of direct public school districts and high schools, in accordance with the guidelines of the state government.

In other countries, the public education system is centralized at the national level, such as France, Japan, South Korea and Taiwan.

Defined education
public education is often to groups of students in a class. "Public education is not the same as" public schools because public education can be done at home or in other places such as malls and offices.

"Public education is not similar to the" publicly funded education. "The government can finance education that may not necessarily be public education. Publicly funded education is in the form of grants in aid to private schools and voucher systems.


A public school can not rely on public funding as money donated by philanthropists. What makes public schools is the fact that it is owned by the public and private person / entity.

Samuel Clemens (Mark Twain) said that public education in the November 23, 1900 speech: .. "Every time a school, you will have to build a prison What is gained by one side loses the other 's as the" feed a dog in the queue. It is not fatten the dog. "Schools, therefore, is a necessary tool to combat crime and violence.

Education Funding
No Child Left Behind gives the Department of Education the power to withhold state funds if a school district or have violated certain rules and not make efforts to comply. Federal funds, however, does not include a piece huge education funding.

Most funding for public education comes from state government and local property taxes. Several organizations made up primarily of teachers have been pushing for more funding and reforms in the allocation of tax money as some schools have limited funding compared to other schools in wealthier districts.

Public education offers students the opportunity to progress and a better future. It also translates into a more peaceful and orderly. Government, therefore, should provide funding for public schools a priority.

Science in Indian Education

National Science Day is observed every year on 28th February to mark the novel discovery of Raman Effect by the great Indian Physicist Sir C.V.Raman on this day in 1928. Raman Effect is a phenomenon in spectroscopy discovered by him while working in the laboratory of the Indian Association for the cultivation of Science, Calcutta. After two years of this discovery, Sir C.V.Raman brought the first Nobel Award for the country in 1930. Since 1987 National Council for Science and Technology communication fixed 28th February as National Science Day. The basic objective for observing National Science Day is to spread the message of importance of Science and its application among the people. All the NSD activities are planned around a theme for the year. Some of the interesting themes were; for 2006: Nurture Nature for the future, 2007: More crop per drop.
The role science could play in the development of India was realized by the leadership of the country long before independence.In 1938, Pt. J.LNehru sent a message to Silver Jubilee Session of Indian Science Congress at Calcutta was, "It is science alone that can solve the problems of hunger and poverty, of insanitation and illiteracy, of superstition and traditions". Nobel Laureate Sir C.V.Raman once remarked, "There is only one solution for India's economic problems and that is science and more science and still more science". Homi Bhabha in 1966 while addressing the International Council of Scientific Unions, in Bombay, remarked "What the developed countries have and the under-developed lack is modern science and an economy based on modern technology."

Pt. Nehru's dream was of modern prosperous India propelled by Science and Technology. Naturally school science education received special attention in the brave new world of Nehru's India, though not in systematic fashion. After independence major break through came in Indian Education System with the implementation of Kothari Commission's Report. Learning of science became compulsory both for boys and girls from class first to tenth. Previously learning science was an option for girls and boys used to begin it after class fifth. At present superior strength of school system is in the area of mathematics, physical and life sciences. Creativity and innovations are not too remote for Indian School Students. Every year hundreds of schools arrange/participate in science exhibitions of the objects created by school students in mega-cities. Some of the projects are prized at national and inter-national level. Some of our students participate in International Science Olympiads and win prizes.

But there is other side of the picture. In almost all the states and in the majority of the schools there is a trend of including more and more content overwhelmingly in the form of factual information in the syllabus. Laboratories in the schools have declined and even of demonstration once common are now confined to elite schools. Factual information that dominates the syllabi is not supported by any kind of activity. Students therefore have no option but to memorize the facts. Consequently maximum number of student's find science not only difficult but boring. Little effort is made to get to the roots of students difficulties. Teachers fail to develop in the students basic concepts which are built on the previous knowledge of students. Learning science for life is almost ignored. In each class, science is learnt to prepare for next higher class. As a result majority of students don't want to opt this subject beyond class tenth. Not long ago, a study conducted by National Council of Applied Economic and Research revealed that less than three percent of school students want to pursue a career in science. It is because that the current education system in schools lays emphasis on rate learning which apparently fails to kindle interest in Science.

Beyond the higher secondary stage, too little of the zeal for science finds its way into the University system. There are vast dragnets of engineering, technology, medicine and so forth, which draw the best scientific talent away. In 2003 a study conducted by "The National Institute of Science Technology and Development (NISTAD) revealed that between 1992-2003 both at plus two and college levels in Delhi, priority for science discipline as a whole was on decline. The data of college enrolment in sciences between 1990-91 and 1997-98 revealed that on an average about 48 percent of the students drifted out of B.Sc Course to join professional courses. These students were those who got admission after securing 80-90 percent marks at plus two levels. The choice of the National Talent search awardees also reflects this trend. In recent years, of the 750 awardees hardly 100 opted for science and only 15-20 percent pursue science to the post graduation level.

The B.Sc course for instance has failed because it is over regulated and standardized, so much so that a student has no say in selecting his subjects of study. We are in a situation where the system makes decisions for the students. Allotment of the subjects to the students is just like a 'ration card mentality'. It is rarely that students with obsession and passion for science enter the portal of colleges and universities that offer science courses which constitute "catchment area" for serious scientific work. Even those highly motivated who choose to remain in science and move into universities for post graduation and research are confronted with outdated curricula, disinterested teachers, un-inspiring teaching and poor infrastructure. In fact 88% of the students who opt for science are studying in affiliated colleges. Most of these colleges, flout the rules prescribed for teaching science by University Grants Commission. For their part, Universities have long abandon the accent on research and have merely become counters killing the enthusiasm even of the few motivated students.
The reasons for this mass exodus of brilliant young persons from science to professional courses aren't far to seek, One obvious explanation is that a career in science doesn't pay and those who still continue to be in science do so as a last resort. They are there, 'unmotivated' and 'un-interested'. To cap it all that is, the authoritarian attitude of Indian scientists in 'commanding positions' either at the universities or in national science laboratories have done much to drive away precious science talent. Indian research contributed a mere 2.16% of world's science and technology publications between 1993-2004. One of the factors that has marginalized Indian Science is the extremely meager support forthcoming from budgetary resources. Not even 1% of GDP goes to Science and allied research.

This year's Noble prize for chemistry has been given to Venktaraman Ramankrishna of Baroda, presently in Ohio University. Decades ago he failed to clear medical and engineering entrances conducted by IIT. He also appeared in the entrance test for reputed Christian medial college in vellore but was unsuccessful to get a seat. Now the evaluation methodology of entrance tests conducted is being reviewed and the role of coaching classes which teach 'tricks of the trade' to get through is also being sought out. After his post doctoral degree in science in eighties, Venktaraman Ramakrishnan applied for a job in about 50 Indian Universities but failed. There seems to be something wrong with our methods of selection of teachers in our universities.

At a public lecture at the Indian Institute of science campus, Bangalore, Venktarman was asked by a member of the audience if he had plans of returning to India. He said, "No". There are some rules essential for science to thrive. Apart from material infrastructure there needs to be an intellectual freedom, where there are no masters but only disciples. It must have people who are committed. Science is not a career or a profession but a way of life. Knowledge is built that way. Sometimes a discovery here and a proof there, shakes or even destroys the very edifice, no discouragement that the building again starts brick by brick. It is this situation which is exciting about science. This kind of set up may not be available for Venktaraman in India.

Valentine Day

February 14 is Valentine’s day. The day make us think of lovers. Pink, pastels, flowers, candy are all special things for the special day.

    Roses are Red

    Violets are Blue

    Let me count the ways that I Love you.

February 14, 2009 is Valentine’s day.  The first thing comes to our mind is Valentine’s for lovers. Two people in love, teenage love, husband and wife love and older love. The day make us think of lovers.  Valentine does not have to be about two people in love but all the other people in our lives that deserve to be recognize as being special in our lives.

Valentine’s day is such a special time of the year. The excitement that  Valentine’s day bring, should be felt all year long not just on one day. We use candy, flowers, jewelry and cards to say I love you instead of  saying what can I do to make your day better.  To forget 364 days of the year to say and do things to show our love ones we care but on one day go overboard with the gifts.  We try to show someone that we love them on one day Valentine’s Day.  We should just remember to say I love you everyday and give gifts any day to show our appreciation not only when it is a specific holiday.  It don’t have to be an expensive gift a homemade gift, card, muffins or breakfast for a love one can mean so much.  Poetry is a nice way to remind someone of caring, or understanding the feelings of another.

What are your plans for Valentine’s day, A special Dinner, Play, movie or just spending time with the special people in your life. Don’t forget your flowers, candy and cards or the special person in your life may think you don’t care.  With the economy slow down, it may be fun to look to other alternative ideas. Coupons for a car wash, 1 week of cleaning services, and a special home cook meal.  It is always fun making cards with the young ones and baking cupcakes to give to their love ones, it gives them pride to show that something they made with their hands means so much to their loves.

What ever you do have a lovely day and Love yourself.

Benefits of 3G Technology

Like GPRS, 3G (third generation wireless technology) is a wireless communications service that lets you stay permanently connected to the Internet via mobile phone, handheld computer, the Tablet PC or laptop. 3G technology promises better quality and reliability, faster data transmission and higher bandwidth (which includes the ability to run multimedia applications). With data rates up to 384 Kbps, almost seven times faster than a standard telephone connection.This allows us to have video calls, as these calls are made with a direct Internet connection Telme offers this service for free.

3G (or 3-G) is short for third-generation voice and data transmission via mobile phones. The technically correct definition is UMTS (Universal Mobile Telecommunications Service. Universal Mobile Telecommunications Service)The services associated with the third generation provides the ability to transfer both voice and data (a telephone call or video call) and non-voice data (such as downloading programs, exchanging email, and instant messaging). Although this technology was aimed at mobile telephony, in recent years mobile operators offer exclusive access to the Internet using USB modem, without having to buy a mobile phone, so any computer can have Internet access. There are some ultraportable devices such as (netbooks), featuring the modem built into the computer, but require a SIM card (which they carry mobile phones) to use, so in this case it is necessary to be discharged with a phone number.


What are the benefits of 3G technology?
It says users of GPRS and 3G are "always connected", since these methods of connection have permanent access to the Internet. Through short text messages, field employees can communicate their progress and request assistance. Executives who are traveling can access corporate e-mail, just as can a salesperson, you can also consult the inventory. You can automate your home or office with GPRS and 3G devices to monitor their investments.

How 3G technology will change our lives
Below is the  synopsis of how the introduction of 3G services by telecom operators will change our lives in response to our reader invite (below).

Having raced to the bottom in their voice tariffs and saddled with low average revenue per user, Indian carriers are seeing hope with the launch of 3G services.While MTNL and BSNL had a lead of almost two years they have failed to make the cut because of their lack of understanding of the desired device and content ecosystem.

Tata DOCOMO, Aircel, Reliance Communications and Airtel have launched their 3G services and it's expected they will heavily rely on smartphones, application stores and multimedia content to evince interest from the consumer.As already proved in western economies consumption of data has been the single biggest factor for change in the fortune of carriers.

As we start to talk about what this means and where this will lead to let's take a look what 3G means and how it will change the way you consume telecommunication services and products in India in the years to come.

3G networks are more efficient than 2G networks because of the wider frequency band that they operate in. This means higher bandwidth content such as music and video can be effortlessly streamed over the network. There are many competing technologies within 3G, however the most preferred across the globe is High Speed Packet Access (HSPA).

Airtel and Aircel have chosen HSPA while Tata DOCOMO and RCOM have selected an even more efficient version HSPA+ (Evolved HSPA) that promises even greater network speeds.HSPA+ is the same technology that T-mobile is rolling out as 4G in the US.HSPA gives a download speed of 14 Mbps (megabits per second) and an upload speed of 5.8 Mbps.HSPA+ gives a download speed of 56 Mbps and an upload speed of 22 Mbps and supports Internet Protocol (IP) architecture. In contrast 2G working on GSM/EDGE technology gives a measly data speed of 56 to 360 Kbps.


So for a country that loves to talk what difference does high speed Internet make?It does and that is where the whole ecosystem, demographics and the content ecosystem dovetail perfectly.A simple but startling comparison is a good place to start: In a population of 1.2 billion there are just around 40 million PCs neatly overshadowed by 600 million mobile phones.

In India where the fixed line network is scarce and inefficient 3G technology marks a huge connectivity leap and should be hailed as an enabling technology in bringing Internet connectivity to all.This means that a phone can be used to watch live TV, used as a virtual phone using a Voice Over Internet Protocol (VOIP) service, do video-conferencing using Skype, use Facebook, Orkut or Twitter, listen to live music from Internet radio or a music service like Spotify, share photos, use as a tether to download books and play games.

This shift is also expected to give a boost to the fortunes of the application developer community in India, not a big one at the moment and more used to working on pre-historic Symbian platform that has been chugging along because of Ovi music.

The mobile app development market is a huge opportunity and if valuations of certain companies like Foursquare and Rovio are anything to go by it has the potential to create a new industry in India.

Few of the companies like Hungama Mobile, OnMobile and IMIMobile are moving out of their VAS legacy to embrace this new reality. Various indicators such as strong mobile advertising numbers from Inmobi, mobile marketing, huge VAS content consumption and several mobile banking and payment ventures are encouraging enough to indicate a latent mobile commerce appetite.

Other than the crucial infrastructure upgrade, carriers have been busy lining up content, smartphones, data plans along with a strong marketing exercise to educate customers. Here is a lowdown on the essential components in this ecosystem.

These are virtual stores through which consumers can download software applications for their mobile phones. Software applications could be anything from gaming, document manager to a train timetable application.

Some of the applications are free and supported through advertising; others carry a monthly subscription fee while few of them carry a one-time download fee.

Typically carriers have their own app stores however the experience from other markets tells that carriers do not provide a great experience.

Tata's is called 3G Life services, Aircel is busy promoting its Pocket Apps, Bharti has come out with App Central and RCom has been working behind the scenes with GetJar to launch its app store.

The biggest winners will be Samsung, Nokia and Apple who have an established App store and provide a quality that cannot be matched by carriers.However, there is a strong market for regional content and none of these providers has anything to vet that appetite.



Smartphones
Phones that support 2100 MHz frequency will work on 3G. Most of the smartpones built in the last two years should support 3G. However there are a few that support only GSM/EDGE frequencies.

So what are smartphones?
If you have in hand a phone with the processing power of a computer it's called a smartphone.HTC Desire, Samsung Galaxy, iPhone 4 are few of the smartphones that boast of 1 GHz processing power along with a smart UI, HD playback and some cool features such as accelerometer, digital compass and GPS.Nokia N8 launched recently lags behind in its processing power and the UI.Naturally these phones also excite developers to develop applications that fully utilise the device capability otherwise risking disengagement with the consumer.This is the reason why device manufacturers and carriers are finicky about quality of mobile applications in order to maintain a higher quality of engagement with their consumers.



Advertising and marketing
Monetisation of content is the key to rewarding all participants in the ecosystem. Similar to Internet advertising, as mobile viewership will increase, brands and advertisers will start promoting themselves on mobile phones.The ad revenue generated goes directly to the app developer with the carrier and ad network retaining a cut. This is a big opportunity as most of the users prefer a free application or content and advertising is a primary medium to incentivise the developer.As shown in the developed markets mobile advertising has grown multi-fold in the last one year moving into sophisticated formats such as proximity advertising and instant promotions.


Data plans
After having done all the effort this is where the carrier expects a lift in its topline. At the moment most of the data plans have been tiered based on data consumption and future plans will evolve around usage patterns.For example, if a user spends most of the time on Facebook than an unlimited Facebook plan can be purchased.Similar plans would be available for Skype or heavy chat users.With a surge in traffic these kinds of plans will help carriers optimise traffic and better utilise existing assets.The possibilities are endless and we have just scratched the surface.